Why Are So Many Microfiber Brands Hiding Their Source?
From Amazon sellers to boutique Instagram brands, more and more microfiber companies are launching with slick branding—but no real product transparency. One of the most talked-about examples? The House of Rags.
At first glance, they offer affordable towels with a premium vibe. But when you look closer, something’s missing: any actual product details.
What They’re Not Telling You
Let’s look at what you won’t find on many microfiber brand websites:
- 📏 GSM (Grams per Square Meter)
- 🧵 Fiber Blend (e.g. 80/20 vs 70/30)
- 🏭 Country of Origin or Factory Source
- 📦 Manufacturing certifications or testing standards
Without this info, how do you know what you’re actually buying?
Is It Just Repackaged Alibaba Stock?
Many private label brands buy low-cost microfiber towels in bulk from Alibaba, slap on a name, and resell them at premium prices. These towels often:
- Fall apart after a few washes
- Lint heavily or leave streaks
- Contain harsh edges or uneven weave
When brands don’t disclose sourcing or testing, there’s no way to tell if that “premium” towel is just a $0.42 import with fancy packaging.
How Jimbo’s Detailing Does It Differently
Jimbo’s Everyday Microfiber and all towels in the lineup are made with full transparency:
- ✅ GSM listed clearly (e.g. 365 GSM for Everyday)
- ✅ Blend disclosed (80/20 for softness + absorption)
- ✅ Built for real-world detailing, not mass resale
"I bought a dozen towels from another brand, but they were all different textures. Jimbo’s towels were consistent and felt better out of the bag."
– Evan L., North Carolina
What to Look For in a Legit Microfiber Brand
- GSM listed clearly on product page
- Blend ratio disclosed (70/30, 80/20, etc.)
- Care instructions and return policy
- Consistent packaging and product labeling
- Not afraid to answer questions about sourcing
The Bottom Line
Not every towel needs to cost a fortune—but if a brand won’t tell you what’s in it, where it’s from, or how to care for it… maybe that towel wasn’t made with detailers in mind.
Want microfiber you can trust?
- Everyday Microfiber – Built for Daily Use
- Softer Than Soft – For Black Paint & Coatings
- Massive Drying Towel – No More Streaks
