Are You Overpaying for Microfiber? The Truth About House of Rags, Autofiber & More
House of Rags. Autofiber. Detail Co. The Rag Company. They all promise elite microfiber towels—but is the premium price really justified? Here’s what you need to know.
The Rise of the Premium Towel Brands
In recent years, microfiber towels have turned into a marketing battleground. Brands like House of Rags, Autofiber, and The Rag Company have carved out a name—but a lot of what you’re paying for is branding, not actual towel quality.
Let’s break it down and see what you’re really getting.
Popular Microfiber Brands Compared
🔹 House of Rags / Detail Co.
- Massive range of towels (many sourced from overseas bulk suppliers)
- Heavily marketed with influencer push and bundle discounts
- Mixed GSM ratings and inconsistent edge design
🔹 Autofiber
- Known for "mitt on a stick" and towel innovation
- Higher-end pricing, especially for drying towels and specialty rags
- Great towels—at a steep price
🔹 The Rag Company
- Longtime leader in the space
- High quality but often overkill for daily use
- Some towels carry a price tag 2–3x higher than necessary
Why Jimbo’s Towels Are the Smarter Option
At Jimbo’s Detailing, we built our towel line based on what actually works—not what looks good in a flat lay photo.
- Everyday Microfiber Towels – 16x16, ultra-soft, perfect for interiors, exteriors, and everything in between
- Orange Wash Microfiber – 390 GSM high-pile towel made for safe contact washing
- Massive Drying Towel – Absorbs like crazy without scratching or leaving lint
- Softer Than Soft Towels – 550 GSM edgeless, perfect for ceramic coating leveling or black paint
What’s the Catch?
There isn’t one. We skip the middlemen, we don’t sell hype, and we don’t rename the same towel five times with different colors and price tags.
We use what we sell, and we sell what works. Period.
Pro Tip: Wash Your Towels Right
Even the best towel won’t last long if you’re not washing it properly. Always use a dedicated microfiber detergent, skip the fabric softener, and air dry or tumble on low. For more info, check out:
Final Verdict
You don’t need a fancy name on your towel tag to get pro-level results. If you want consistent quality, fair pricing, and a towel lineup built by a real detailer—not a marketing team—Jimbo’s is where it’s at.
👉 Grab the Jimbo’s Microfiber Essentials:
- Everyday Microfiber Towel
- Orange Wash Microfiber
- Massive Drying Towel
- Softer Than Soft Microfiber Towels
